Label Applicators

Apply pre-printed adhesive labels to cases, boxes, skids

Are you looking to automate or upgrade your labeling process, reduce costs, or improve operational reliability? Partnering with Videojet to determine the right applicator for your application can help.

Many manufacturers benefit from automating the application of labels onto cases, skids or shrink wrap. Automatic label applicators provide precise placement of pre-printed labels and eliminate the need for a manual or hand-apply process. Videojet labeling solutions apply pre-printed adhesive labels to a wide variety of products in low to medium duty production environments.

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Videojet 210 Label Applicator

Videojet 210 Label Applicator
  • Automatic label application up to 30 mpm (98 fpm)
  • Application methods include wipe, tamp, and blow apply  

What are Label Applicator Machines?

Label application machines are used to automatically apply a roll of pre-printed labels to the final product. Applicators can apply labels onto corrugate boxes, cartons, shrink wrap, pallets, or clamshell packaging. Thermal Transfer Overprinters (TTO) are often mounted onto labelers to print variable information directly onto the label immediately before application onto products moving down a packaging line.

Types of Label Applicators

There are four primary types of label applicators which can be set up to apply pre-printed labels or to print onto and then apply labels.

Direct Apply is the highest speed and most reliable method for top and side of pack (non-variable height) applications. The method virtually eliminates label jams and mechanical adjustments during day to day operation.
Telescopic Tamp can be used when pack heights vary or it the pack is stationary during application.
Front of Pack is used when the label must be applied to the leading panel of the pack, based on its direction of travel down the conveyor.
Corner Wrap is used when the label needs to be applied across adjacent panels of the pack.

Direct Apply

Direct Apply Label Applicator

For top of pack (non-variable height) and side of pack

  • Most reliable application method, minimizes incorrectly applied or jammed labels
  • High throughput – Up to 150 Packs per-minute

Telescopic Tamp

Telescopic Tamp Label Applicator

For when direct apply can not be used due to:

  • Height variation of the pack
  • Pack is stationary

Front of Pack

Front of pack label applicator

For when the label must be applied on the leading panel of the pack, based on its direction of travel down the conveyor

  • Utilizes blow technology to avoid direct contact between  applicator arm and case

Corner Wrap

Corner wrap label applicator

For when the label needs to be applied across adjacent panels of the pack

  • Uses Direct Apply technology to affix the side label
  • Pneumatic stroke of wipe roller to affix rest of label to rear of case

Videojet is a world-leader in label application systems, serving over 135 countries across food, beverage, pharmaceutical, and industrial verticals. Our professional sales engineers will help you determine a cost effective and easy to use solution for your specific application needs.

Unique benefits of Videojet label applicator machines include:

Uptime advantage. Intelligent Motion™ technology reduces the top 5 causes of downtime, improving end-of-line efficiencies. By eliminating more than 80% of wear parts, there is no need for constant ongoing maintenance.

Built-in productivity. Never miss a label regardless of line throughput and pack sizes with Direct Apply labeling up to 150ppm for typical 4”x6” labels. Automatic label and web tension detection and control reduce set-up time and labor.

Code Assurance. A single, intuitive and touchscreen interface makes it easy for users to check status and select jobs. An on-board label database, automatic bar code creation, intuitive job selection and powerful diagnostics all combine to help prevent coding errors and increase efficiencies.

Simple Usability. Direct Apply labeling for common top or side applications requires no applicator and no plant air, reducing the number of labels being incorrectly applied and mangled during application. A simple web path achieves label and ribbon changes in less than 60 seconds, and a small footprint with simple mounting helps keep production areas free from clutter.

Our range of Labeler machines

Videojet 9550 Print & Apply Labeler

Videojet 9550 Print & Apply Labeler
  • Direct Apply™ GS1 bar code labels at speeds up to 150 packs/min.; other application options available
  • Automatic, precise mechanical control virtually eliminates downtime
  • Single intuitive interface simplifies operation
  • Built-in Code Assurance reduces operator errors

Videojet P3400 Labeling Machine

Videojet P3400 Labeling Machine
  • Automatic label printing and application
  • High quality thermal transfer printing for high resolution bar codes and text
  • Available in a variety of application modules

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