Industry Expert Opinion: Richard Nemesi
Global Vertical Manager for Pharmaceutical and Medical Devices at Videojet
Ensuring that the right medication or device is delivered to the right person, in the right place, at the right time is one of the most important responsibilities of the pharmaceutical industry and its supply chain. As ever-greater numbers of medications and medical devices are manufactured, packed and shipped, opportunities increase for counterfeit drugs to enter the supply chain and for other security breaches, not to mention the potential for human and mechanical errors. These concerns are being addressed by coding, serialization and labeling regulations designed to ensure the traceability of pharmaceutical products throughout the supply chain. A key aspect of complying with these regulations is partnering with coding and serialization solution providers to produce high quality human and machine readable codes that ensure the traceability of the product regardless of package type.