Customer Newsletter - February 2010
CASE STUDY
Jelly Belly Customizes Packaging, Automates Factory with Networked Printers
With the help of networked thermal transfer overprinters, large character marking systems and small character ink jet printers from Videojet, Jelly Belly has streamlined its worldwide message management and package coding for product distribution.
INDUSTRY NEWS
Anti-diversion Strategies Project Brand Equity
Diversion can cost manufacturers billions of dollars each year in lost revenue and erosion of brand value. As a result, companies are increasingly looking for ways to track products and ensure they are delivered to their intended destinations.
ASK THE EXPERT
Implementing Customer Loyalty Programs
Videojet expert Bob Neagle addresses common questions about how manufacturers can execute brand loyalty programs to encourage repeat purchases and gather customer demographic information.
PRODUCT NEWS
IP-rated Printer for Harsh Environments
The Videojet DataFlex® Plus thermal transfer overprinter is now available with an IP rating that provides protection against dust and water for hygienic packaging applications.
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